All tools and guides
Everything on the site, grouped by what it helps you do. Not sure where to start? Start from who you are.
Prices and costs
- Price and Buyer ReferenceWhat seaweed has sold for and who bought it, with sources.
- Economics LabStart from who you are and your question.
- Profitability ScreenerWhy a farm or product business is not making money.
- Farm Economics CalculatorA detailed farm budget.
- Product Developer Economics CalculatorA detailed budget for a seaweed product.
- Hatchery Economics CalculatorWhat seeded line costs to produce.
- Processor Economics CalculatorWhether drying or processing covers its costs.
- Extraction Economics CalculatorFor labs and extraction ventures: alginate, fucoidan and laminarin.
- Value Chain VisualizerWhere the money sits from seed to finished product.
- Pooling PlannerWhether a group of farms can fill a buyer's order.
- Shared Processing PlannerHow many drying units a target volume needs.
Your product and the rules
- Product Specifications LibraryWhat buyers test for.
- Regulatory Pathway NavigatorWhich approvals your product needs.
- Processing Facility Compliance GuideRules for a processing facility.
- Product Development BuilderAn in depth, step by step guide to developing a product.
Selling
- Sales Asset ChecklistWhat a buyer expects from you before they order.
- Product PassportA one page sheet about your product for buyers.
- Pricing and Channel Margin ToolWhat each way of selling leaves you.
- Channel Strategy GuideChoosing how to sell first.
- Buyer Persona BuilderDescribe the buyer you are selling to.
- Value Proposition BuilderSay why your product is worth buying.
- Cold Outreach GeneratorDraft a first message to a buyer.
- Negotiation PlannerPrepare for a price conversation.
- Negotiation HelperThe most you can pay, and the least you can accept.
- Market ConnectionsTell us what you need, or plan a group order.
- Prepare to sellAll the selling tools in order.
Funding and readiness
- Venture WorkspaceYour venture in one place, and a Fundraising Pack. Optional.
- Readiness AssessmentRate where your venture stands in ten areas.
- Go/Pause/Pivot CheckWhether to go ahead, pause or change course.
- Readiness ReportA printable summary of your readiness.
- Capital AccessKinds of funding and how to prepare.
- Preliminary Financial ProjectionA first projection of growth.
- Pitch Deck BuilderA deck for funders.
- Processing Facility GuideWhat a processing facility needs.